Lulu Cheng Meservey

EVP, Corporate Affairs at Activision Blizzard
Lulu Cheng Meservey is a prominent figure in the corporate communications and public relations field. She has served as the Executive Vice President of Corporate Affairs and Chief Communications Officer at Activision Blizzard since October 2022. In this role, Meservey leads the company's strategic communication efforts, helping shape its strategic direction. Before her tenure at Activision Blizzard, she was the Vice President of Communications at Substack, a platform where she also runs her newsletter, "Flack." This newsletter is known for...

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Effective Communication and Audience Engagement

1. Mastering Message Clarity
2. Strategic Communication for Impact
3. Aligning Messages with Audience Passions
4. Adapting Communication Strategies